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The Kidvertisers served as a resource with many separate groups inside the Nick world to talk to kids, parents and the trade. We helped launch and support shows like SpongeBob Squarepants and The Fairly Odd Parents, promoted yearly kid-powered events like The Big Help and The Kids’ Choice Awards and even found time to create Nick’s most successful branding campaign ever, “Nickelodeon Nation.”

It ran for 2 years and increased ratings 25% wherever it ran. Through TV, web, consumer print, radio, outdoor and separate trade programs for the cable industry, including ad sales, entertainment and animation communities - Nick Nation told the world that kids believed in Nick, ’cause Nick believed in kids.

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